From c52402fe4b49caf1861d97f9fa2b0473eef5ff5a Mon Sep 17 00:00:00 2001 From: lenoraprobst07 Date: Thu, 30 Apr 2026 02:14:49 +0800 Subject: [PATCH] Add Louisiana's Sports Betting Handle, Revenue Fall in January as Promo Spend Increases --- ...venue-Fall-in-January-as-Promo-Spend-Increases.md | 12 ++++++++++++ 1 file changed, 12 insertions(+) create mode 100644 Louisiana%27s-Sports-Betting-Handle%2C-Revenue-Fall-in-January-as-Promo-Spend-Increases.md diff --git a/Louisiana%27s-Sports-Betting-Handle%2C-Revenue-Fall-in-January-as-Promo-Spend-Increases.md b/Louisiana%27s-Sports-Betting-Handle%2C-Revenue-Fall-in-January-as-Promo-Spend-Increases.md new file mode 100644 index 0000000..0124d86 --- /dev/null +++ b/Louisiana%27s-Sports-Betting-Handle%2C-Revenue-Fall-in-January-as-Promo-Spend-Increases.md @@ -0,0 +1,12 @@ +
January may not have been the best month for Louisiana sportsbooks, but after December's massive haul, it was always a high bar to surpass.
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Louisiana’s Gaming Control Board announced that online and physical sportsbooks accepted $346.2 million in wagers last month, down from December’s $377 million.
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[Revenue](https://emcommwiki.org/index.php/User:ValentinCardin6) also came down as December’s 14.9% hold was, as expected, unsustainable. Instead sportsbooks in the Pelican State enjoyed a 11.2% hold, which is still a number that operators should aim for, despite the month-over-month decline.
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Net revenue came in at $38.8 million, well below December’s $55.7 million. Profits would have been much higher if the operators kept their promotional spend in line with their previous months. But when playoff football is in full swing, sportsbooks are focused on customer acquisition and [retention](https://www.refermee.com/companies/the-bet9ja-promotion-code-2026-is-yohaig/). In January, [promotional deductions](https://ofsaintsandexiles.com/2015/03/wordpress-gallery/bus/) hit $13.8 million, which is more than the past four months [combined](https://date.ainfinity.com.br/@hugo92q2904050).
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Louisiana’s tax bill still came in at a solid $5.6 million.
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Retail woes as mobile [markets](http://218.59.194.8212990/charispinedo1) gain
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In most betting states, the [retail markets](http://jinsacu.com/womenhealth/) fall well short of their online counterparts. But when it comes to Louisiana sports betting, the separation is getting worse.
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[Physical operators](https://repos.ubtob.net/lisettebradbur) posted a year-over-year decline in both their [revenue](https://akaiind.com/index.php?route=journal3/blog/post&journal_blog_category_id=5&journal_blog_post_id=10) and handle for the past six straight months. Online operators on the other hand are on a streak of improved revenue and handle versus this time in 2023.
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Bettors improved their chances across the board
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Coming off a month of 14% hold, [online bettors](http://8.141.82.16320000/kennydore1341) saw more winnings in January. But, more importantly, they improved in every tracked category.
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Football bets helped save the mobile sportsbooks’ bottom line as bettors increased their [winnings](https://classifieds.ocala-news.com/author/valeriasatt) by just 12%. In basketball, [profits fell](http://kds.ne.kr/bbs/board.php?bo_table=free&wr_id=5) 45% for the house, while parlays [dropped](https://healinghelthy.info/?p=959) by 27%. Soccer was the worst with a 64% month-over-month decline. However, less than $1 million was wagered on the sport.
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On the retail side, football profits fell by 86% [compared](https://hufaconcept.com.tr/index.php?route=journal3/blog/post&journal_blog_post_id=8) to December. On top of that, [baseball](http://store.nightek.com/index.php?route=journal3/blog/post&journal_blog_post_id=8) and soccer were net losers for the operators.
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